Happy Birthday to Us…and We’re Franchise Ready! Hey Cupcake!’s 10th Anniversary Plus Franchising Details and January Holiday Perks Posted on 09 Jan 09:00

Better believe it Hey Cupcake! fans our 10 year anniversary is just around the corner! Over the past decade, we’ve enjoyed spreading sprinkles and smiles around Austin, and want to thank you for your continued patronage to our sweet stores. Through the frosted faces and brand-spanking-new recipes, we were able to grow and provide the most mouthwatering cupcakes in town. Hey Cupcake cupcakes

To celebrate the happiest of 10th birthdays, we’ve got some amazing stuff in store for you…but we’re not quite ready to reveal our secrets just yet. Think crazy coupons, delicious dozens, and maybe a birthday bash. Wouldn’t that be the sweetest way to enjoy our decade of deliciousness? Peep our Facebook and Twitter pages to see what we’ve got going on to honor our awesome 10 years in business.

As we embark on this 10th year, it’s only fitting that we’re franchising! We'll be franchise ready in just a few days and bringing Mr. Spriggy and the Cupcake Crew to your neighborhood. All our crave-able cakes will be available at our franchise locations so you better get ready to get your face dirty with our stuff-your-face cupcakes! Watch your block as a Hey Cupcake! shop might just pop up right before your eyes…you lucky duck!

Mr. Spriggy and the Cupcake Crew

Want to bring Mr. Spriggy, his crew, and some stupendous cupcakes to your neck of the woods? If you’re interested in more information about franchising with Hey Cupcake!, please send an email to misti@heycupcake.com or call 713-560-7820. This information is not intended as an offer to sell, or the solicitation of an offer to buy, a franchise. It is for information purposes only.

Starting the new year off on the right foot has also been on our mind at the close of 2016. That’s why we’re bringing back Buttercup as a staple flavor on our menu! Didn’t get a chance to grab one during our mystery cake marathon? Now you can taste the marvelous mixture of chocolate and peanut butter every day of the year. Although starting off as a mystery flavor, our humble Buttercup soared to success and has now joined the ranks of our recurring cakes!


Peanut butter and chocolate unite in the Buttercup, which has a moist chocolate cake swirled with rich peanut butter frosting and topped with a peanut butter cup. The aroma alone will get your mouth watering and your taste buds ready to chow down. Buttercup will be available year-round and we hope you’re as psyched as we are about it. Stay tuned into our social media pages (Facebook, Twitter) to see when Buttercup officially drops.

In addition, Hey Cupcake! will be celebrating some exceptional January holidays with deals and cakes! We’ve already celebrated National Whipped Cream Day (1/5) with our wonderful Whippersnapper cupcake, but we’ve got more in store for the first month of the year. Mark these dates on your calendar and watch our social media channels (Facebook, Twitter) to see how we’re celebrating (hint: it’s super duper awesome)!

  • National Milk Day (1/11)
  • National Peanut Butter Day (1/24)
  • Chocolate Cake Day (1/27)

Want to take advantage of our January holiday treats? Follow us on Facebook and Twitter!

Find out what’s baking at Hey Cupcake! Be the first to learn about our delicious deals when you sign up for our newsletter and promotional coupons by sending an email to hello@heycupcake.com.

In Sweetness,

Mandy Ellis

Mandy Ellis is an Austin-based freelance food, travel, and health writer who dives with delight into boxes of Double Doses. You can find her at www.mandyellis.com.